This graph shows the likelihood of clicking after 1, 2, 3, 4, ... 14 days for all your rented referrals. This is statistical model built based on each of your rented referrals clicking behavior, this model is also known in Mathematics as probability mass function.
- Mean: this is the average value which gives indication after how many days most of your referrals are likely to click
- STD: this is the randomness factor which gives indication if most of the the referrals are following the Mean or not. The lower this factor becomes means the more referrals are following, the higher this factor becomes means the least referrals are following
- The Purple vertical dashed line represents the Mean value
- The Cyan highlighted area represents the range of how many days to click after for most of your referrals
For the above graph as an example, we can say that most of the referrals have clicked after 1 to 6 days and the most likely clicking frequency is after 2.8(3) days.